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OLD WEIRD AMERICA—THURSDAY FEB. 14TH @ 6PM, NORTHSIDE LIBRARY/ VAMPIRA: AMERICA’S FIRST HORROR SHOW HOST AND GOTH CHICK
It’s 1954—and a new late-night program premieres on Los Angeles KABC—called, Dig Me Later, Vampira. A long- dark hallway appears, and out of a cloud of fog glides a dark, svelte woman who pauses before the camera in close-up and lets out a bloody scream. She then smiles contentedly and flings back her black mane of hair, as the program title emerges. Erstwhile model and housewife Maila Nurmi had re-invented herself as Vampira—the first Horror Show host.
And although her name is almost forgotten now, the image of the character of Vampira burst on the scene as a subversive cultural sensation amid the conformity of the 1950s and remains an underground icon of goth imagery and incendiary sexuality.
She was linked romantically to the likes of Orson Welles and Marlon Brando, —and was even accused of putting a curse on James Dean after his death in a car crash in 1955. Yet almost as soon as she became America’s “girl of the moment”- that moment was over, and Vampira was relegated to appearing in the kind of z-grade movies she skewered on her program—hitting rock bottom when she appeared in Ed Woods’ spectacularly bad masterpiece Plan 9 From Outer Space in 1959.
Please join us for a look into rise and fall of the phenomenon that was VAMPIRA.